I created this design for a new distilled zero alcohol range from M&S, including ‘The Headonist’ brand name and ‘for fresh thinkers’ tagline, to stand out in the creative and increasingly competitive alcohol alternatives category

I worked with 2 illustrators to create the final images. A botanical specialist who created the flora and fauna top section and another who had a line engraving style for the face and neck
The illustrations were highly detailed for can printing, but with careful planning in their creation the final results printed perfectly

I worked with 2 illustrators to create the final images. A botanical specialist who created the flora and fauna top section and another who had a line engraving style for the face and neck